Stamp Out Stigma
Mental Health Awareness Month
2024 Toolkit

Table of Contents
Mental Health Awareness Month ..............................................................................................……........................................………................... 3
Observances ...................................................................................……..……..……......……..……..…..……..…….….......................................................…....... 3
Platforms …........………........................................................................................................................................................................................................... 5
Hashtags ………..............................................................................……...……….…...…………...…………...……….…...............................................................….. 5
URLs .......................................................................................................................................................................................................................................... 5
Sample Posts .……………………..……..……..……......……..……..…..……..….................................................................................................................….….….. 5
Overview
Mental Health Awareness Month
Observed every May since 1949, Mental Health Awareness Month shines a spotlight on the prevalence of mental health challenges and the importance of mental health care and need for supportive environments. Throughout the month, Stamp Out Stigma (SOS) actively participates in this national movement to elevate voices often silenced by stigma and discrimination, educate on mental health issues, and foster empathy. We invite you to join us in prioritizing mental health and well-being, reducing stigma, and promoting a culture of empathy and acceptance.
Together, we can create a world where everyone feels seen, heard, and supported on their journey toward healing and resilience.
Observances in May
Additional national observances in May to highlight include:
For more observances pertaining to mental health and substance use disorders throughout the year,
download the 2024 Mental Health Observance Calendar.
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Sample Email 
Dear [NAME],
May marks Mental Health Awareness Month, a crucial time for all of us to spotlight the significance of open conversations about mental health.
Did you know that 1 in 5 adults in the U.S. encounters a mental health diagnosis every year?
While addressing this is vital throughout the year, May offers a dedicated opportunity to unite and combat the stigma surrounding mental illness. May is packed with nationally recognized themes that we can help promote, including:
Together, we can raise awareness about the prevalence of mental health conditions and substance use disorders in our communities. It's our responsibility to dismantle the stigma linked to these issues by sharing resources and starting conversations. Throughout May, we encourage you to explore mental health topics, engaging family, friends, and loved ones in the process.
Sincerely,
[YOUR NAME]
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Social Media
Join the Conversation
Using a combination of the posts and downloadable graphics below, you can create content to post to your social media accounts throughout the month. Remember to tag us @StampStigma on Twitter/X or @StampStigma on Facebook!
Platforms
Stamp Out Stigma will be posting Mental Health Awareness Month content throughout the month. Be sure to follow Stamp Out Stigma to tune in and share:
Hashtag
#MentalHealthMonth
URL
stampoutstigma.com/mentalhealthmonth
Sample Posts
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Graphics
Share some of our graphics below, and don’t forget to tag us at @StampStigma on Twitter/X or @StampStigma on Facebook. You can also use the hashtag #MentalHealthMonth and link to stampoutstigma.com/mentalhealthmonth.
Download Graphics AND VIDEO
Short video content
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